The story of Rotel began nearly 50 years ago yet the ownership and mission have never changed. They are an independent high performance audio/video company with an unwavering ambition to deliver exceptional value.

As with the first product they ever made, the components are skillfully manufactured in their own factory thus assuring consistent quality. They call their design approach Balanced Design Concept, a disciplined synthesis of physics, electronics and mechanical engineering guided by the belief that the whole should be greater than the sum of its parts. Over the decades, they have received hundreds of rave reviews and awards from publications around the world. Most importantly, they have satisfied hundreds of thousands of people who take their entertainment seriously.